by Shieldbar Marketing | Jun 16, 2025 | Business Mindset, General Information, Marketing Tips
What Successful Brands Do During Recessions That Others Don’t Recessions do not destroy businesses. Poor strategy does. The companies that survive and thrive through downturns are the ones that keep marketing, adapt quickly, and stay focused on long-term growth. For...
by SBMnjh2023 | Mar 31, 2025 | General Information, Marketing Tips, Websites
One privacy policy mistake could cost you thousands in fines, destroy your brand’s credibility, and expose your business to lawsuits—and most CEOs don’t even realize their WordPress site is at risk. If your business is scaling, your exposure is growing too. Skipping...
by SBMnjh2023 | Dec 30, 2024 | Digital Marketing, General Information, Marketing Tips
The world of digital marketing is undergoing a significant transformation as new data privacy laws reshape how businesses interact with their audiences. Staying ahead in this rapidly evolving landscape requires understanding and adapting to these changes. Let’s...
by SBMnjh2023 | Nov 12, 2024 | General Information, Marketing Tips
Did you know that just one fake review could cost your business up to $50,000? The Federal Trade Commission (FTC) recently announced major changes that impact how businesses handle online reviews. These new rules are designed to protect consumers from misleading...
by SBMnjh2023 | Sep 10, 2024 | Business Mindset, General Information, Marketing Tips
When it comes to growing a business, understanding the lifetime value of a customer (LTV) is essential. LTV is a metric that helps you determine the total worth of a customer to your business over the time they remain with you. But why is it important, and how can you...
by SBMnjh2023 | Aug 16, 2024 | Digital Marketing, General Information
Reputation. No, this isn’t about Taylor Swift’s famous song—it’s about your business reputation and how you present yourself online. Receiving a one-star or two-star review can feel like a gut punch, but how you respond can make all the difference. In this post, we’ll...